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We apply our trademark YouthNoise SEO strategy to your hotel site. We focus on bringing quality traffic to your site, not simply on increasing your search engine rankings or page views.
Each YouthNoise hotel website is delivered with cutting edge analytics included. Our analytics reports are focused on delivering easy-to-use, actionable information regarding the effectiveness of your online marketing strategies and user interface with the site.
We understand that social media is important to guarantee an effective digital marketing strategy. We can definitely help in increasing your reach and engagement on the internet as well as enhance your SEO social signals.
PPC or paid-per-click is a paid online advertising method that drives high-potential prospects to your website. Anyone can use PPC, but running highly effective pay-per-click campaigns is a science and an art. We carefully research your campaign, map it out with the best keywords, and closely analyze the results to ensure maximum ROI.
There is little point in boosting your site’s search rankings or visitors if they are not converting. Our team focuses on turning your website from a brochure, into a consistent source of visitors.
Optimizing your local search listings helps bring new customers to your hotel. We help strategize and structure a plan that’s proven to increase your page listings so people can easily find your hotel online.
See how our involvement helped the Princess Hotels get a stronger online presence which led to more bookings and increased brand awareness.
We carefully research your campaign, map it out with the best keywords, and closely analyze the results to ensure maximum ROI. For Princess Royale, with paid traffic, the funnel for getting someone to book a room had to be impeccable. Here was our process:
Created Custom Landing Pages Optimized for Paid Traffic.
Started campaign and measured everything about the visit including Cost per Click, Cost per Lead, Conversion Rate, and Specific Keyword Data.
After the 1 month mark, established our baseline and began optimizing.
Eliminated non-converting keywords, amplified profitable keywords, tested new variations, optimized landing page, updated creatives, redesigned booking engine and more.
We focus on bringing quality traffic to your site, not simply on increasing your search engine rankings or page views. Our client was originally skeptical that we could get onto page 1 for a term like “ocean city hotels” which averages almost 35,000 monthly searches and was dominated by OTAs. Within months, we had managed to obtain top 10 rankings for not only that keyword but several others. Our SEO process is simple but extremely powerful. We combine the best practices of SEO and Public Relations into a consistent monthly strategy that generates the exact signals that Google looks for when determining who should be on the front page.
The two-year graph below shows what happened with their SEO visibility with just a few months of our service.
We can help increase your reach and engagement on the internet as well as enhance your SEO social signals through our social media strategy and planning. Princess Royale had a popular presence on Facebook already, so we worked to amplify that, along with boosting their following and influence on Twitter, Instagram and Pinterest using frequent posting strategy, strategic following and fun competitions to create engagement and brand loyalty. It worked extremely well. Our goals were to utilize our followers to increase social shares to their peers and influence happy customers to leave us great reviews on Google Places and Trip Advisor. To date we’ve generated enough Google Places reviews to push their star rating from 3 Stars to 4 Stars and increased their Trip Advisor rankings.
We engaged our social audience with competitions that offered free vacation stays for shares and by spreading the word. To encourage the validity of the competition and entice more potential entrants, we made sure our creative included pictures and testimonials from real previous winners. This helped boost the virality of the competition which resulted in increased brand awareness, visibility, and engagement.
Youth Noise was able to accomplish in 6 months what our previous agency couldn’t do it 5 years. Fantastic results!